Jalilov Ж. . USING UTILITY THEORIES IN MOTIVATING CONSUMERS TO PURCHASE GOODS. Economics and Innovative Technologies, [S. l.], v. 12, n. 2, p. 265–272, 2024. DOI: 10.55439/EIT/vol12_iss2/a29. Disponível em: https://iqtisodiyot.tsue.uz/journal/index.php/iit/article/view/516. Acesso em: 4 may. 2026.